Founder & Chief Executive Officer
Al-Anoud Shaban
Driving innovation through technology, digital marketing, and creative solutions. Focused on building strong brands, creating lasting partnerships, and turning opportunities into meaningful growth.
Our team
The people who will do your work
Not a sales team who hand you over after signing. The people listed here are the ones on your project.
Laith Almasri
Chief Technology Officer
Reviews the architecture on every build before a line is written, and again before launch. Prefers boring, well-understood technology and will argue for it.
Shaimaa Fares
Chief Financial Officer
Owns the pricing, the phased estimates and the invoice you actually receive. Will tell you when a phase is coming in under its estimate, which is the only thing that keeps the estimates worth
Mohammed Alawad
Chief Operating Officer
Owns the promise dates. Runs weekly demos instead of status reports, on the principle that working software is the only honest progress update
Meet them on a call instead
Thirty minutes with an engineer and a strategist — the same people who would run the work, not a sales team.